Starbucks Expands Booze and After-Hours Menu to Thousands of Stores

Sightings of Starbucks booze were first seen back in October 2010, the trend slowly making its way to select test stores in Chicago, Southern California and Atlanta. Now, following today’s announcement of Starbucks’ new Oprah-branded tea, the coffee giant confirmed that it will expand its “Starbucks Evenings” to thousands of stores across the country. 

“We’ve tested it long enough in enough markets — this is a program that works,” Chief Operating Officer Troy Alstead told Bloomberg. “As we bring the evening program to stores, there’s a meaningful increase in sales during that time of the day.”

The rollout, however, won’t happen overnight and will take several years to fully implement. The after-hours menu includes wine and small plates like bacon-wrapped dates and truffle mac and cheese. At the moment, only 40 out of the 11,000 Starbucks locations offer the evening selections, with more set to to drop in high-traffic urban areas first. 

To the die-hard fans of the green giant, don’t worry — you’ll be double fisting peppermint mochas and chardonnay soon enough.

More content

Eating InProducts
Heinz Has A New Ketchup Keg For All The Ketchup Obsessed
Heinz is serving up its iconic condiment in a MUCH larger format via its KegChup. Yes, it’s a keg of Heinz ketchup.  Inspired by the…
,
Products
This New Absolut Vodka Is Infused With Actual Tabasco Pepper
Absolut and Tabasco Brand have teamed to spice up brunch with its Absolut Tabasco Vodka. Crafted by fusing vodka with natural essence created from the…
,
CultureLifestyle
Amazon Is Shutting Down Its Grocery Stores—And Doubling Down On Delivery And Whole Foods
Amazon is pulling the plug on its Amazon Go and Amazon Fresh physical stores, marking a quiet but telling shift in how the company wants…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox