‘Rotten’ Brand Gummy Worms Use Compostable Packaging That Literally Rots

Halloween is approaching and store shelves are filled with spooky and sweet seasonal treats. While normal around October, in the 90s, America’s love for the gross and ghoulish was celebrated all year. Rotten is hoping to revive our love of gross-out culture with an updated take on the 90s candy classic, gummy worms. 

Available in two flavors, Original and Sour, Rotten’s gummy worms are naturally sweetened, made of 60% less sugar than traditional gummy worms, and each bag contains four flavor options: Mischievous Mango, Barfin’ Blue Raspberry, Slobberin’ Strawberry, and Weirdo Watermelon.

Rotten isn’t just a gimmicky name either, as the packaging is actually compostable and will literally “rot.” In other words, Rotten gummy worms are sweet, sour, and sustainable. 

To achieve this level of sustainability, Rotten’s packaging is made from plants rather than petroleum. Along with products, the company uses sustainable paper sources for its in-house cartons, shipping boxes, tape, and more.

You can stock up for trick-or-treaters by ordering from Rotten’s website. The Original and Sour can be purchased separately, or as a combo.