Reese’s Ditches All The Chocolate With Their New Ultimate Peanut Butter Lovers Cup

Today the snack gods smile on all peanut butter lovers. That’s because Reese’s just announced a new flavor that gets rid of all the chocolate in the equation. What’s left is a Reese’s peanut butter cup that’s literally nothing but peanut butter, as the creamy filling will now be encased in a peanut butter-flavored candy shell.

Reese’s Ultimate Peanut Butter Lovers Cups will be rolled out in standard (1.4oz, SRP $1.09), king size (2.8oz, SRP $1.79) and miniatures (9.3oz, SRP $4.09) at retailers nationwide beginning in early April 2021 for a limited time.

How far is Reese’s going to extend the borders of their peanut butter madness? Hopefully further and further, just to indulge devoted peanut butter cup lovers everywhere.

More content

Eating Out
Jack in the Box Is Going Full Philly With A New Burger And Cheesesteak
Jack in the Box is giving its menu a Philly-inspired detour with two new limited-time sandwiches: the Philly-Style Bonus Jack and Philly Cheesesteak. The Philly-Style…
,
Products
We Tried Every Roy Choi ‘Good & Gather’ Snack—Here’s What We Loved
Not only did we interview Roy Choi about his recent snack line launch with Target’s Good & Gather in-house brand, but we also received an…
,
Eating Out
Michelin-Star Chef Could Serve Jail Time For Serving Ants
Joseph Lidgerwood, a celebrity chef and former contestant on the Netflix cooking show Culinary Class Wars, is waiting to find out if he’ll have to…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox