Miss Turkey’s Bikini Up For Auction

In an interesting publicity + charity move, Carl’s Jr. and Hardee’s is hosting an auction for the custom-made bikini Miss Turkey flaunts in the brands’ recent Turkey Burger commercials. Dubbed the “turkini,” the two-piece bikini is covered with nearly 500 tiny images of the brand’s latest Charbroiled Turkey Burgers. To sweeten the deal, the reigning Miss Turkey, Gizem Memic, has signed this garment in hopes its auction price will see some serious inflation.

100% of the final sale price will benefit Carl’s Jr. and Hardee’s new charity program Stars for Troops, an initiative that raises money for military men and women. The custom-made bikini is valued at $1,000, but is expected to sell for much more than that.

The current 40th bid for the memorable piece of swimwear has pushed the price up to $2,011.09 on eBay, with 6 days left of bidding. For those of you who haven’t seen the commercial, or need a refresher, enjoy:

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