Minute Maid Announces ‘Pure Squeezed’ Juices

Minute Maid Pure Squeezed Orange JuicesThe Coca-Cola Company and Minute Maid have jointly announced new ‘Never From Concentrate’ Pure Squeezed Orange Juices including No Pulp, No Pulp with Calcium & Vitamin D, Some Pulp and Light with Calcium & Vitamin D varieties.

What do you guys think of juice from concentrate vs. fresh squeezed juice? Fresh juice may taste better to some, but without concentrated formulas tons of fruit and juice would be wasted with current US consumption habits.

So FOODBEASTS, what do you drink? And will Minute Maid’s established brand presence and distribution help its juices outshine Naked Juice or Simply Orange?

 

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