IHOP Is Adding Booze To Some Locations

For the first time in its 60-plus-year history, IHOP is adding alcoholic beverages to its menu, namely in the form of beer, wine, and bubbly.

This is made possibly by IHOP giving franchisees the opportunity to serve booze via an alcohol menu crafted by the company itself. Options include Bud Light, Blue Moon, Corona, Barefoot Bubbly Brut, Barefoot Bubbly Chardonnay, and Barefoot Cabernet Sauvignon. Some locations may offer some local options, too. Although no hard liquor because, you know, family vibes and all. Wouldn’t want grandpa getting zooted over his short stack, right?

Since it’s the franchisees choice on whether to serve the company alcohol menu, the number of locations that have booze are limited to a select few in New Mexico, one in San Diego starting in September, and nine more in New York, Rhode Island, Maryland, and Ohio, by the end of the year.

More content

Eating OutInnovation
Chipotle Will Test ‘Happy Hour’ Concept In Response To Sales Decline
In an interview with Yahoo! Finance, Chipotle CEO Scott Boatwright announced plans to launch “Happier Hour,” a new value-led strategy to attract more customers.  “We’re…
,
CultureEating Out
McDonald’s Canada Teases Collab With Drake
McDonald’s Canada has just made a major announcement: An exclusive collaboration with Drake and his OVO brand. If you’re unfamiliar with OVO, it’s a record…
,
Eating Out
Chipotle’s Earnings Call Sparked Backlash After CEO Highlighted Six-Figure Customers
“We learned that 60% of our core users are over $100,000 a year in income, in average household income. That gives us confidence that we…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox