HOP WTR Adds Sour Power With Lime
If you enjoyed Dry January, but you still want to be a part of the party, why not try HOP WTR and its latest flavor — Lime?
Joining its lineup of Classic, Blood Orange and Mango flavors, Lime applies the proprietary blend of hops, adaptogens and nootropics that burst with mood-boosting benefits.
Citra, Amarillo, Mosaic and Azacca hops deliver a citrusy, piney flavor that evokes a tasty lager or IPA. Combined with the stress-busting stack of adaptogens and nootropics, including ashwagandha and L-Theanine, HOP WTR is formulated to help consumers unwind and destress, providing guilt-free, hop-filled relaxation without the alcohol, calories, carbs, gluten or sugar.
“Lime is a universally appealing and refreshing flavor in its own right and can be easily adapted to an array of mocktail creations — we’re looking at you, michelada,” said Nick Taranto, Co-Founder of HOP WTR.
“Lime holds the largest volume share in the flavored sparkling water category and yet has seen little innovation within non-alcoholic beer until now,” added Jordan Bass, co-founder of HOP WTR. “Consumers will get that same satisfaction cracking into a can of HOP WTR Lime as dunking a wedge into their favorite Mexican lager.”
Consumers can find HOP WTR at retailers nationwide.