Halo Top Wants To Sponsor Athletes, Will Pay You To Eat Ice Cream

Halo Top is looking for a few committed athletes to eat ice cream.

More than half of Americans make New Year’s resolutions, but only 9% stick to them. Halo Top is giving these dedicated souls the MVP treatment they deserve by offering them an endorsement deal… and plenty of ice cream.

“It’s pretty easy to get discouraged by New Year’s resolutions when they are too rigid or limiting,” said Ryan Roznowski, Halo Top Director of Brand Marketing. “But when there is a way to progress on our wellness journeys without having to cut out the things we love — like ice cream — sticking to New Year’s resolutions is something we can all pull off.”

The brand is building a team of Halo Top Athletes, and offering them a $5K endorsement deal, ice cream, exclusive swag, a series of one-to-one coaching sessions, and a talent manager. Selected Halo Top Athletes will share their journey online, showing how they are sticking to their resolutions while enjoying their deserved treats.

Fans interested in joining the Halo Top Athletes team can apply at HaloTopAthletes.com by sharing their 2024 wellness goals. Applications are open now until January 20. The final roster of Halo Top Athletes will be announced February 20.