Guinness Releases New Black Lager

With the football season just starting, what better time for Guinness to release it’s first ever lager in the United States?

The lager was released on September 1, just before the beginning of the football season for beer-fueled football fans to enjoy. Guinness’s first US-released lager is the Dublin-based brewery’s attempt to carve a bigger niche in the US market by offering US consumers a crisper taste they might be more fond of.

[THX Serious Eats]

More content

CultureProducts
This Teenager Produced A Track For Kendrick Lamar And Used Those Earnings To Invest In A Sports Drink Brand
Most teenagers are not deciding how to invest seven figures in music royalties. Egypt Dean is. The son of Alicia Keys and Swizz Beatz has…
,
CultureEating Out
Roy Choi Brings ‘Best Friend’ To OCVIBE For Its California Debut
For a restaurant that feels so unmistakably Southern Californian, it’s kind of wild that Chef Roy Choi’s acclaimed restaurant, Best Friend, has only existed in…
,
Products
Capri Sun Just Turned A Childhood Hack Into An Official Product
Capri Sun is putting a sweet spin on a classic summer tradition with its new Capri Sun Straw Pops. Inspired by the brand’s signature yellow…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox