The World’s Coolest Cooler Just Became Kickstarter’s Biggest Fail

In July 2014, we wrote about the Coolest Cooler, a state-of-the-art cooler that would become the second most funded thing on Kickstarter, generating more than $13 million in one month.

Nearly two years later, the company is asking backers to fork up another $97 in order to get their coolers “expedited,” and people think that’s pretty uncool.

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Today, approximately 36,000 backers have STILL not received a cooler or a refund, and according to Motherboard, Coolest’s creators blame unforeseen costs and design limitations that made it impossible to follow through on the Dec. 2014 shipment dates.

What’s making things worse — and more confusing — is that the Coolest Cooler is available on Amazon.com for $399.99. The company has issued several excuses and even hosted a Google Hangout to justify the legality of this miserable failure, but most people aren’t buying it.

It’s safe to say tempers are boiling at this point, as there’s even a private Facebook Group for “Rants and Reviews” of the cooler.

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People are still very active in criticism of the Coolest Cooler on the original Kickstarter page too.

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Now, the creators of the Coolest Cooler say they need another $15 million to make the dream a reality.

Oh, and they won’t ship any until they get it.

Great job, Coolest Cooler! You’ve somehow succeeded in becoming one of the most uncool companies ever.

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