Chili’s Makes It Own Lifetime Holiday Movie For National Margarita Day
Some might question whether days like National Margarita Day—coming up on Saturday, February 22—are real holidays. But Chili’s Grill & Bar is out to prove that at least this one is, teaming up with Lifetime to create a holiday film about it.
I’ll Be Home for National Margarita Day, starring Maria Menounos and Taye Diggs, is set in Ferguson Falls, a small town where National Margarita Day is the biggest celebration of the year—with Chili’s at the center of it all. The 15-minute special follows Liz (Menounos) as she returns to her hometown, seeking refuge from the overpriced margaritas of city life, only to run into her former flame, Sam (Diggs), at the local Chili’s. Just as sparks begin to fly again, a big-city developer threatens to build condos that could end the town’s beloved National Margarita Day traditions. To save the holiday and their town, Liz and Sam must join forces, rekindling their romance along the way. You can probably guess how it ends.
Chili’s served over 25 million margaritas in 2024, so its passion for the cocktail is evident. “As the margarita experts, National Margarita Day is the most important holiday of the year at Chili’s, but we were all surprised that no feel-good stories have been made around this incredible holiday,” said George Felix, Chili’s Chief Marketing Officer.
You don’t have to be in Ferguson Falls to celebrate National Margarita Day at Chili’s. All locations are offering in-restaurant drink specials and exclusive merch. Enjoy the $5 Tequila Trifecta, made with El Jimador Silver Tequila, 1800 Reposado, and Jose Cuervo Gold, shaken with triple sec and house-made sour. Or try the $6 StrawEddy Margarita of the Month (at participating locations), featuring Deep Eddy Lemon Vodka, Lunazul Blanco Tequila, strawberry puree, and house-made sour. Plus, get Margarita Merch like the “Marg Sweet Marg” T-shirt ($30) and the “Marg Mama” sweater ($65), both seen in the movie. Shop now at welcometochilis.com.
I’ll be Home for National Margarita Day will premiere on Lifetime on Wednesday (Feb. 19) at 10pm ET. Following its premiere, it will air again on Lifetime in celebration of the holiday on Saturday (Feb. 22) at 2pm ET and will be available for streaming on mylifetime.com, the Lifetime app, YouTube, social and VOD platforms starting Feb. 20 for a limited time.
