Burger King Launches $1 Tacos That Look Like Jack In The Box Tacos

While Burger King is known for its burgers, they’re taking a page out of Jack In The Box’s playbook with a crispy beef taco that officially launched nationwide, Tuesday.

The Jack In The Box comparisons stem from its overall look, from the ingredients, down to the greasy coat the shoots through the middle of the tortilla.

The “crispy” tortilla is filled with ground beef, shredded cheddar cheese, lettuce and taco sauce.

This isn’t a new concept for Burger King, with an iteration being released way back in 2010. At the time, they sold them in pairs for $1.49, which means the current $1 per taco is a bit of an increase, and definitely more than Jack In The Box’s two for about $1.29.

Early reviews have not been exactly positive, as Joey Hernandez of the “Joey’s World Tour” YouTube channel hysterically laughed at the lack of meat, and sad strips of shredded lettuce that were within his taco.

The legendary Daym Drops also reviewed the taco, even less favorably, comparing the meat to “3rd grade slop,” as he reminisced over his childhood cafeteria food.

Burger King released a promo video where they had folks in Austin, Texas get a first taste of the new tacos. It was all pretty standard promo praise, except for a cringeworthy moment where a woman professed that she would pay up to $6 for these fast food, heat lamp tacos.

Looking for some more positive thoughts on the tacos, I tried to see what fans were saying, and it didn’t get much better:


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Probably the most positive outlook on the tacos was:


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This isn’t the first time Burger King has stepped out of its comfort zone, if fans can recall the Burger King grilled hot dog, and even the Whopperito.

The tacos will be available at participating locations nationwide, and for a limited time.

If you miss out on them, just got to Jack In The Box.

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