89¢ Vanilla Soft Serve Cones @ Burger King

The King’s latest decree: 89¢ Vanilla Soft Serve Cones at Burger King for a limited time. In the newest ad from the marketing geniuses at BK, we see a handful of ice cream vendors sadly throw in the towel. One deposits his delivery bike in a dumpster and another frustrated one says goodbye to his ice cream cart and casts it down a river. Ice cream trucks are shown getting demolished and stacked in a landfill. All of this is accompanied by some pretty damn sad piano tunes.

“It’s a sad day for the ice cream man.”