Jones Soda Launches New Prebiotic Flavors, Taking Aim at Poppi and Olipop Markets
Jones Soda helped spearhead the craft soda movement and now has its sights set on prebiotic-based beverages. There has been a recent uptick in functional drink brands like Poppi and Olipop and demand for healthier soda alternatives. Enter “Pop Jones,” a new all-natural prebiotic beverage with five flavors: Cucumber Watermelon, Pineapple Ginger, Orange & Cream, Strawberry Passion fruit, and Mixed Berry & Kiwi.
“Functional beverages with cleaner ingredients and lower sugar content have created a new modern soda category that meets rising consumer demand for tastier and healthier food and beverage choices,” David Knight, CEO of Jones Soda, said in a statement. “With our nearly three decades of flavor innovation and broad brand recognition, Pop Jones is poised to become a major player in a space that is redefining soda.”
The ingredients in Pop Jones include real fruit juice, pure cane sugar, and natural stevia leaf extract. Surprisingly, they also offer loads of fiber and immune support. You can expect to see them at retailers nationwide in October 2024.