Sweeten Your Halloween With This Giant Strawberry Pop-Tart Costume

In the words of Kendrick Duckwotrth, “Sometimes you have to pop out and show… people.” And Pop-Tarts fans can do just that this Halloween by dressing up as the brand’s Frosted Strawberry Mascot.

Having made its debut in 2023 at the Pop Tarts Bowl college football game, The Pop-Tarts mascot will now be at your doorstep via a partnership with Spirit Halloween.

Available now in one size fits most, get your Pop-Tarts Frosted Strawberry Mascot costume (complete with frosting, sprinkles, eyes and a mouth) at Amazon and select Spirit Halloween stores nationwide for $49.99, while supplies last.

“When the Pop-Tarts Edible Mascot took social media by storm at last year’s bowl game, we saw an unprecedented outpouring of fan love on social – from hilarious memes, mascot vigils, and yes, fans even creating homemade costumes to honor our dearly departed toaster pastry,” said Heidi Ray, Senior Director of Marketing, Pop-Tarts. “So, this Halloween, why not dial up the holiday to Crazy Good by bringing Frosted Strawberry to even more fans. And don’t forget to watch the upcoming Pop-Tarts Bowl this December – if you thought last year was big, just wait and see what we’re planning next!” 

The 2024 Pop-Tarts Bowl kicks off December 28th at 3:30 P.M. EST on ABC.