T-Pain And White Claw Launch A High-Tech Smart Cooler

T-Pain is ready to bring you dranks this summer. The musician/entrepreneur has teamed with White Claw to unveil the new CLAW Cooler.

The CLAW Cooler is a first-ever cooler designed for an endless stock of cold White Claw – without ice! The “magic” inside it involves a specialized sensor that detects when the stock is running low and prompts the user’s smartphone whether they need to refill. The cooler is also temperature controlled via a rechargeable battery, has an LCD interface for emptiness levels and alerts, and has waterproof Bluetooth speakers. 

“I’ve been a long-time White Claw fan, and trust me, nothing brings the vibes down faster than when the cooler runs out,” said T-Pain. “I’m thrilled to launch the CLAW Cooler with White Claw so you can keep connecting with friends and not worry where your next White Claw is coming from this summer.”

Consumers get a chance to win a CLAW Cooler by being a new or existing member of the White Claw loyalty program, White Claw Shore Club. Winners will receive a CLAW Cooler with a $1,000 gift card.