Foodbeast Helps Set Guinness World Record With Smithfield For World’s Largest Grilling Lesson
“Yo let’s build fam, I FW your vision,” me basically once I heard that Smithfield brand was trying to set the first-ever Guinness World Record for the world’s largest barbecue lesson. Though that really wasn’t explicit verbatim and likely just my inner thoughts, I was still hyped to check off a bucket list experience of being a part of a Guinness World Record.
Peep the setting: Kansas City, Mo, AKA the barbecue capital of the world. Over 300 eager participants seeking world record glory. Nine-time World Champion pitmaster Chris Lilly, Weber grillmaster Kevin Kolman, and Kansas City Chiefs Defensive Lineman Chris Jones leading grilling and tailgating fans through two recipes featuring Smithfield Prime Back Ribs and Roasted Garlic & Herb Marinated Fresh Pork Chops.
Colin E. Braley/AP Images for Smithfield
The rules to set the record were simple: the one-hour long lesson which showcased the ease, convenience, and versatility of grilling fresh pork, must have all participants’ dishes cooked and completed within the given time limit. Very minimal social media posting was allowed during the lesson and anybody who left the designated grilling lesson area was eliminated from participation and inclusion in the record.
Though nature called for a few eliminated participants, triumph was ultimately achieved on April 27th and Smithfield officially set the first-ever Guinness World Records title for the largest grilling lesson with 336 participants at Arrowhead Stadium in Kansas City, Mo., as announced by official Guinness World Records adjudicator Phillip Robertson.
Colin E. Braley/AP Images for Smithfield
The event not only launched the brand’s national “Get Grilling America” campaign, but also celebrated National Barbecue Month and the Kansas City Chiefs’ Draft Party.
Foodbeast was really out here helping set world records and partaking in the world’s best barbecue. Twas lit like the hottest grills getting Guinness World Records’ attention, fam.