McDonald’s Just Hired Obama’s Former Press Secretary To Help Improve Its Image
Despite the company’s big restructuring initiative, McDonald’s still isn’t doing so great. As of May, same-store sales are still falling as the company struggles to maintain a steady trend. Because of this, they have announced a new global chief of communications: Robert Gibbs.
Gibbs previously worked for President Barack Obama as his former press secretary. Gibbs’ recent appointment came after his predecessor, Bridget Coffing, announced her retirement after with the company. Coffing had been with McDonald’s for the past 30 years.
McDonald’s announced Monday that global same-store sales fell 0.3 percent in May and 2.2. percent in the US.
In his new role, Gibbs, will report only to current CEO Steve Easterbrook.