In-N-Out Burger Opened a Pop-Up Store in Japan

You remember the hooplah surrounding In-N-Out Burger’s expansion into Texas last year? Imagine the kind of hysteria that would occur if the popular burger chain evaded expanding into the East Coast of the United States and went straight for…Japan?

According to a sighting by website psfk.com and some extended investigation by our friend Nancy Luna of the OC Register, it appears that In-N-Out did indeed open a pop-up shop in Tokyo during the month of March. While not a permanent fixture of the region, an In-N-Out spokesman confirmed that the chain does do events like these in other countries, “they are just one part of our efforts to promote and expand our brand as well as reach out to customers around the world.”

The pop-up shop isn’t an indicator of expansion into Tokyo, but it does give the brand a chance to gauge acceptance of their food in potential unfamiliar markets.

Where should the next In-N-Out pop-up store be?

[Via OCRegister, psfk]

More content

Products
The Mac & Cheese Hack That Broke TikTok Is Back on Shelves
We know food influencer Tini Younger’s receipes are hot, but the return of her spicy collab with Nestle Carnation Evaporated Milk just further proves that.…
,
Culture
NBA Legend Tony Parker Has A 24-Hour Restaurant In His Mansion
The celebrity flex is nothing new. We’ve seen everything from bowling alleys in mansions to dealership-size car garages, and while it’s always impressive, it’s rarely…
,
Eating Out
The Best Thing Jack’s Done In Years? These Chili Crisp Curly Fries
Jack in the Box’s new Flavored Seasoned Curly Fries—specifically the Chili Crisp one, because the BBQ Potato Chip flavor didn’t come close—may be the best…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox