Mountain Dew Fans Behind the Return of 3 Limited Flavors
The folks at Mountain Dew have just announced the return of three limited edition flavors as part of their fan-powered DEWmanded initiative. Mtn Dew Pitch Black was the flavor that received the highest amount of requests via calls to PepsiCo’s consumer hotline.
The Back by Popular DEWmand™ program was developed to reward Mtn Dew drinkers a feeling of influence in shaping the brand’s upcoming programs and products. The program kick-off with the re-release of not only Mtn Dew Pitch Black, Mtn Dew Supernova and Mtn Dew Typhoon.
The SuperNova flavor boasts Strawberry Melon Flavor with Ginseng. Typhoon is made from tropical punch and other natural flavors, and the flagship Pitch Black flavor is described as a “blast of Black Grape“.