Red Mango to Offer New Froyo Flavor and Honey Badger Don’t Care

The fast-growing Los Angeles based frozen yogurt chain, Red Mango, is offering its customers a special new flavor- Honey Badger. Don’t worry though, it’s not channeling the actual taste of a honey badger (what exactly would that be, I wonder?), but rather influenced by the name.

Red Mango is taking advantage of the ever-popular “viral video”, and has decided to promote a unique flavor based off of the 2011 hit YouTube sensation “The Crazy Nastyass Honey Badger”. If you’re unfamiliar with the video, it’s basically one man’s (Randall) take on a National Geographic-esque wildlife documentary following the life of the aforementioned badger. The flamboyant, hysterical narration really makes the video a success, which eventually launched Randall, and his badger, into a guest-spot with Wonderful Pistachios.

The new menu item is only being promoted through social media platforms like Facebook, Twitter, and Instagram- so you won’t see much in the way of in-store signage. At this point, you’re probably just wondering what “Honey Badger” frozen yogurt even tastes like. It’s not as crazy as it sounds- it’s non-fat frozen yogurt laced with all natural honey. So take a walk on the wild side and check it out at a Red Mango near you.

Want to see Randall and his bad-ass honey badger in action? Check out the video in case you missed it:

[Via Nation’s Restaurant News]