The World’s First Lickable Elevator, Wallpaper That Tastes Like Cake

Yesterday marks the launch of the World’s first Lickable Lift for some lucky individuals working at a communications company building in Great Portland Street, London. Curated by Jaffa Cakes, the elevator took some serious inspiration from Willy Wonka by installing 1,325 Jaffa Cakes stuck to the walls in order to provide some…activity for your tongue while you travel up or down through the building.

That’s a hell of a stress reliever if you’re having a rough day. Imagine mounds of paperwork piling up on your desk — instead of jumping out of a 13th floor window, you can take the elevator down to the first floor, lick some delicious wallpaper, and once you get down to the lobby, you’ll have forgotten what your elevator trip was all about to begin with.

According to The Sun, the unique ad installation took food technicians and artists four weeks to develop. To answer the hygiene question, once a Jaffa Cake is licked, they’re removed by the bell boy  so no one else can lick the same cake twice.

It’s definitely not a great glass elevator that goes upwards, downwards, sideways, horizontal-ways — but it’s one that these UK lads will be talking about for a few days around the water cooler.



Elie is a product of Orange County, CA. In early 2012, his dentist diagnosed him with 8 different cavities, three of which on the same tooth, as a result of his 23-year Sour Patch Kid addiction.


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  • http://twitter.com/DrBadvibes Louis Raio

    The worlds first moving Herpes distribution container. Take a sore to any floor! or Moving at the speed of disgusting!

  • http://twitter.com/DrBadvibes Louis Raio

    The worlds first moving Herpes distribution container. Take a sore to any floor! or Moving at the speed of disgusting!

  • Danielle Vanscoy

    so nasty ! that’s quite a way to spread diseases

  • http://profile.yahoo.com/3P62VLZKK44Y46E54ASJMEOQAY LeAnn

    “To answer the hygiene question, once a Jaffa Cake is licked, they’re removed by the bell boy so no one else can lick the same cake twice” Apparently neither of you read the article.

    • http://profile.yahoo.com/DWRBO4S34XRAWGJF737WZV7RMU Stacy

      I read it, but my main concern would be, what if the bell boy does not feel like he gets paid enough to remove every single one someone licks, or there are 10 people in the elevator and he can’t keep track.  To many nasty things to spread for me to “hope” the bell boy does his job correctly instead of one day coming in and thinking ” I don’t lick the stuff so I don’t give a shit if I miss a few here or there”.  Seems like for them to guarantee it will be changed(does not say if they do or not) it would be quite a law suit if say it would be, and it wasn’t, and someone caught something. 

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